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Pop-up merch booths beat corporate venues: Touring band hacks

Aug 2, 2026
Pop-up merch booths help bands bypass steep venue cuts and absurd $12 drink prices. On this clip from Episode 37 of The Sonic Road Podcast, co-hosts Beau and Becky Franzel discuss creative street-level tactics for touring musicians fed up with corporate venue fees. They break down how bands can use social media to set up pop-up merch tables and informal meet-and-greets outside of venues, giving fans a direct way to support artists without middleman markups. 🌐 Official Newsletter & Site: https://www.thesonicroad.com/ 🎧 Listen & Follow The Sonic Road Podcast: https://linktr.ee/thesonicroad 📸 The Sonic Road Instagram: https://www.instagram.com/thesonicroad 👍 The Sonic Road Facebook: https://www.facebook.com/thesonicroad #BandMerch #TouringMusicians #LiveMusic #Concerts #MusicIndustry
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